ABI has already spent millions on 4 minutes of commercials during the game, dedicated to both Bud Light and the new seltzer line as well as Michelob Ultra and Michelob Ultra Pure Gold. Here's what you need to know about the brand's new line of flavor Infusions, made with real fruit. The ever-growing hard seltzer category is getting another addition, and this time it’s organic. A second tranche of flavours will follow later in 2021. Michelob Ultra beer has 2.6 grams of carbs, making it a beer that keto dieters can enjoy. Michelob Ultra Organic Seltzer will hit shelves in January 2021, Anheuser-Busch announced this month, following on from the launch of ‘cocktail-inspired’ Social Club Seltzer and Bud Light Seltzer (and Bud Light Platinum Seltzer ) earlier this year (the company also has Bon & Viv and Natty Light Seltzer). Michelob Ultra Organic Seltzer will be available in 12 x 12oz (34.1cl) can packs, 24-can packs and individual 25oz cans. Date: 05/10/2020 Anheuser-Busch InBev is cashing in on the popularity of its Michelob Ultra beer brand and launching Michelob Ultra Organic Seltzer, expanding its core portfolio to six hard seltzers, the company announced today. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. Later on in the year, a variety pack of flavors will be released. We expected an official release and marketing blitz leading up to summer 2020, but Bud has opted to debut Bud Light Seltzer ahead of the Super Bowl. Anheuser-Busch Launches Natural Light Hard Seltzer in 2 Flavors. Next 1. MICHELOB ULTRA® COURTSIDE OFFICIAL RULES NO PURCHASE OR PAYMENT OF ANY KIND NECESSARY TO ENTER FOR A CHANCE TO WIN. Michelob ULTRA is debuting its own hard seltzer in peachy pear, cucumber lime, and spicy pineapple flavors. Michelob Ultra Organic Seltzer, which will roll out nationwide in January, comes in three flavours – spicy pineapple, peach pear and cucumber lime – and is claimed to be the first USDA-certified organic seltzer. “While singing in ULTRA’s new commercial was fun and showed a more joyful side of me, I must admit that I’m excited to bring that same spirit back to my day job,” said Butler. Anheuser-Busch’s parent company AB InBev is responsible for hundreds of big-name beer brands like Budweiser, Bud Light, Corona, and Stella Artois, and it’s expanded into hard seltzer as the beverage has boomed in popularity in recent years. FREE Shipping on orders over $25 shipped by Amazon. Share. Skip to main content. Email. The beverage was inspired by Scott's love of tequila and incorporates tequila's main ingredient, Mexican blue agave, according to a company press release. The company operates 12 breweries in the United States and nearly 20 in other countries, which increased recently since Anheuser-Busch InBev SA/NV acquired SABMiller. Sales are up 210% in the past six months. After the initiate release in January 2021, the label also plans to bring a second variety pack to store shelves later in the year. Try Prime EN Hello, Sign in Account & Lists Sign in Account & Lists Orders Try Prime Cart. THE SWEEPSTAKES IS INTENDED FOR VIEWING IN THE FIFTY (50) UNITED STATES AND DISTRICT OF COLUMBIA ONLY AND WILL BE GOVERNED BY UNITED STATES LAW. NOT Michelob Ultra Flags 3x5 for Parties Indoor Outdoor Sport,Home Garden Flag Farmhouse Summer Yard . Molson Coors is investing millions in new hard seltzer Vizzy, which will debut in the US next month. VOID WHERE PROHIBITED. “In the second half of the year, we saw an upward trend of consumers purchasing better-for-you options like seltzers and Michelob Ultra brands,” Hall said in the release. It’s hitting stores nationwide immediately, in 12 oz. The Cacti brand joins other AB InBev seltzer offerings like Michelob Ultra seltzer, Bud Light Seltzer, and Bon & Viv, which launched as the first hard seltzer in 2013. Share 107. The initial release will hit grocery stores and liquor stores in January 2021 with three flavors: spicy pineapple, peach pear, and cucumber lime. This new offering is USDA-certified organic, the company says, similar to Michelob Ultra Pure Gold. 2 U.S. light beer brand in dollar terms, according to research firm IRI. Anheuser-Busch Introduces Michelob Ultra Organic Seltzer Publicly Traded Erin Grafton - October 3, 2020 Anheuser-Busch (A-B) released exciting new details about the newest spiked and sparkling drink to join its growing portfolio: Michelob Ultra Organic Seltzer. Bud Light Seltzer is scheduled to be released nationwide on Monday, though residents of real-world Seltzer (population 307) got a sneak peek of the beverage at a … Get it as soon as Thu, Jan 7. Michelob Ultra Organic Seltzer is rolling out in 2021, which is calling itself the "first national USDA-certified organic hard seltzer." Learn how to contact Michelob ULTRA. Don’t expect AB InBev to be marketing this one as a diet drink for “active lifestyles” like they do with Michelob Ultra. Coca-Cola, for example, will be joining the frenzy with its own hard seltzer in 2021 and Anheuser-Busch will be launching Michelob Ultra Organic Seltzer in January. And Molson Coors will launch Proof Point next year, a spirit-based seltzer. Anheuser-Busch (A-B) introduced Michelob Ultra in 2002, and it’s sold like marketing magic ever since. “This is going to be our biggest bet yet on the hard seltzer segment, which we think will reach a couple of billion dollars in sales this year,” says the beer giant’s CEO. Amazon.com: michelob ultra cooler - New. This will be the first of several pieces of creative work that Michelob ULTRA will release during the NBA Restart. 99. The “Michelob Ultra Home Office Sweepstakes” (“Sweepstakes”) is open to legal residents of the fifty (50) United States and District of Columbia who are twenty-one (21) years of age or older at the time of entry. Marcondes said there had been a … Michelob is the latest company to bring innovation into the the hard seltzer category with the launch of Michelob Ultra Organic Seltzer. Sales are up 210% in the past six months. Anheuser-Busch announced its new Michelob Ultra Organic Hard Seltzer in a press release on Thursday. Reddit. The joint venture is a new hard seltzer brand called Cacti that will hit shelves in spring 2021. $14.99 $ 14. Due to its low alcohol content and lower calorie count, this Michelob Ultra seltzer release in January couldn't come at a better time. By every metric, and no matter who is calculating the data, the growth of hard seltzer has been astounding. And January will bring a seltzer version of AB InBev's Michelob Ultra, the No. Anheuser-Busch, a wholly owned subsidiary of Anheuser-Busch InBev SA/NV, is the largest brewing company in the United States, with a market share of 45 percent in 2016.. The Cacti brand joins other AB InBev seltzer offerings like Michelob Ultra seltzer, Bud Light Seltzer, and Bon & Viv, which launched as the first hard seltzer in 2013. 5% coupon applied at checkout Save 5% with coupon. Molson Coors has partnered with Coca-Cola Co. KO, +0.40% for the launch of Topo Chico Hard Seltzer. 3.8 out of 5 stars 4. Read more Michelob Ultra is an anomaly. The “first national USDA-certified organic hard seltzer” will hit store shelves in January 2021, and will be available in three flavors: Spicy Pineapple, Peach Pear, and … A-B InBev said the brand extension also has zero carbs and sugar, and 80 calories per can. Michelob Ultra Pure Gold is now the third-fastest-growing beer brand, based on data from IRI, with more than $150 million in sales. The newly released 'Michelob ULTRA Organic Seltzers' expand on the brand's range of wellness-centered hard seltzer products, which are offered in three introductory flavors: spicy pineapple, peach pear, and cucumber lime. Press Release; Aug. 12, 2019 at 2:10 PM; Tweet. Michelob Ultra Organic Seltzer has zero carbs, 80 calories, zero sugar and is six times filtered. Call or email us today with questions, comments, or compliments about our products and promotions. ) introduced Michelob Ultra in 2002, and it ’ s sold like marketing magic ever since the launch Michelob! 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